For years brokers who sell products that pay them commissions were not required to put the client’s interests first when advising on a retirement plan. Independent fee-only advisers like Mendel Money Management were always required to do this. The attraction of our model is that our interests are aligned with our clients, unlike the commission based broker. They make a commission on each transaction and this commission differs based on each product they sell. Our model is fee-only and based on assets under management. The more money we make for our clients, the more money we earn as well. Our incentive is to choose the best investments for you, not the ones that pay the highest commission.